# LinkedIn Marketing Bootcamp Online (Self-Paced)

Canonical URL: <https://www.nextgenbootcamp.com/classes/linkedin-marketing-self-paced>

## Overview

This course introduces LinkedIn as a platform for high school students to explore career paths, build a professional online presence, and share academic or creative work. You'll learn how to create engaging content, use search tools to explore colleges, internships, and career interests, and understand how trends and advertising shape the way people and organizations connect online. 

You'll build a personalized LinkedIn strategy, optimize your profile, write posts for different audiences, and review basic analytics to understand engagement. You'll also see how LinkedIn uses AI to match people with job opportunities, suggest connections, and surface relevant content.

## What you'll learn

- Navigate LinkedIn and its interface
- Optimize your personal profile and build an all-star profile
- Network and connect with industry leaders
- Use search features to explore colleges, internships, and career interests
- Create and manage a LinkedIn company page
- Write posts for different audiences
- Review profile and page analytics to understand engagement
- Run and optimize paid advertising campaigns on LinkedIn

## Curriculum

#### Introduction to LinkedIn

- History of LinkedIn
- Overview of LinkedIn and Its Benefits
- LinkedIn Today
- LinkedIn Trend Report
- LinkedIn Search Features

#### Leveraging Your Personal LinkedIn Profile

- Building an All Star Profile
- Networking and Connecting with Industry Leaders
- Best practices for Using LinkedIn to Advance Your Career
- Profile Analytics

#### Creating a Company Page on LinkedIn

- Overview of Creating a LinkedIn Company Page
- Building and Managing a Company Page
- Best Practices for Creating an Engaging Company Page
- Company Page Analytics

#### Paid Advertising with LinkedIn

- Overview of LinkedIn's Advertising Platform
- Targeting Options and Creating Effective Ad Campaigns
- Measuring the Success of Your Ads and Optimizing for Results
- Best practices for Creating Engaging Ad Content

## FAQ

### Is this course open to beginners?

Yes, this course is open to beginners. Students must be comfortable using a computer. No other prior knowledge is required.

### Do you offer payment plans or student financing for this course?

This course does not qualify for payment plans or student financing. See our Payment Plan FAQ to find related programs that qualify.

### How long do I have access to the course materials?

This course is available for 30 days. You can choose when to start your access period. Once you activate, you will have 30 days to complete it (access the course materials, quizzes, projects and videos). You may request one extension of seven (7) days. Other extension requests will be evaluated on a case-by-case basis. Videos are not downloadable.

### What is the cancellation and refund policy for this single course?

For this course, you are entitled to a 90% refund (your payment less the nonrefundable 10% registration fee) within 30 days of purchase if you have not accessed the course materials.

### What’s included with my tuition?

A hands-on learning experience working on projects and exercises, which is proven to boost comprehension, retention, and engagement Expert instructors who are industry professionals and experienced educators that are driven to help you succeed Expert support with answers to your questions from real instructors throughout your learning journey Top-notch curricula that have been tried and tested over many years and are consistently improved for an optimal learning experience A certificate of completion to verify your accomplishment

### Are there any additional fees or expenses?

There are no extra fees or taxes for our courses. The price you see on this page is the maximum you’ll pay us. However, you may need to obtain required software. We’ll help you get set up with a free trial of paid software prior to the class. Most of our coding classes utilize freely-available open-source software. For most of our design and motion graphics courses, we will help you get set up with a free trial of Adobe Creative Cloud. If you attend the course in-person, we will have a computer already set up for you with all of the required software for no additional cost.

### Do you offer any discounts for this course?

We don’t currently offer discounts as we do our best to affordably price our courses.

## Pricing

**Tuition:** $425